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Glossary

Net-30

A payment term meaning the brand will pay an invoice within 30 days of receiving it (Net-15, Net-45 and Net-60 work the same way). Common in larger brand and agency deals.

For creators: Longer net terms aren’t inherently bad, but “Net-60+” plus a slow-paying reputation is a cash-flow risk. Check the brand’s pay-on-time record first.

Related terms

Know the terms. Now check the brand.

Definitions won’t tell you if a brand actually honours them. Their reliability profile will.

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